We believe that happiness comes not from wealth or possessions or things but from self-actualization, or the realization of one’s full potential … from the continued endeavor to be authentically you rather than what is easier, or habitual, or culturally accepted.

“We act as though comfort and luxury were the chief requirements of life, when all that we need to make us really happy is something to be enthusiastic about.”
~ Charles Kingsley

In this short animation from the Center for a New American Dream, psychologist Tim Kasser discusses how America’s culture of consumerism undermines our well-being. When people buy into the ever-present marketing messages that “the good life” is “the goods life,” they not only use up Earth’s limited resources, but they are less happy and less inclined toward helping others.